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Book your free technical SEO session with Pixelrasa today.
What Is Technical SEO?
Technical SEO is the process of optimising the backend structure and code of your website to improve its crawlability, indexability, and overall search engine performance. It ensures that Google and other search engines can easily understand and trust your site – which is key for higher rankings.
Custom Technical SEO Services
Increased brand awareness
Higher upselling and cross-selling
Improved search engine visibility
Our Process: How We Deliver Technical Excellence
At Pixelrasa, we don’t just run a report and hand it over. We take a hands-on, results-driven approach to fix real issues and improve real performance.
Step 1: Discovery & Audit
We analyse your current website setup, crawl behaviour, Core Web Vitals, and SEO configuration using industry-standard tools like Google Search Console, Screaming Frog, Ahrefs, and SEMrush.
Step 2: Issue Prioritisation
We identify and prioritise critical fixes based on SEO impact, user experience, and implementation effort.
Step 3: Implementation Support
Our team works alongside your developers (or directly on your CMS) to fix errors, implement recommendations, and optimise performance.
Step 4: Ongoing Monitoring & Maintenance
Technical SEO isn’t a one-time task. We offer ongoing monitoring to catch and fix new issues as your website evolves.
Want a smarter, cleaner, and faster site? Let Pixelrasa take care of the technical heavy lifting.
Why Technical SEO Is Essential for Your Website?
Search engines like Google use automated bots (called crawlers or spiders) to navigate and understand websites.
Here’s what strong technical SEO helps you achieve:
- Improved search engine indexing
- Faster website loading speeds
- Better user experience across devices
- Fewer crawl errors and broken pages
- Higher ranking potential and lower bounce rates
In today’s digital world, technical SEO isn’t optional – it’s critical. Google now prioritises Core Web Vitals, mobile-first indexing, and site speed as major ranking factors.
Who Needs Technical SEO?
Technical SEO is essential for:
- eCommerce websites with large product catalogues
- Startups launching a new site or rebranding
- Bloggers or publishers with large archives of content
- Businesses planning a site migration
- Websites experiencing ranking drops or crawl issues
- Anyone aiming for top positions in organic search
If your site is underperforming despite great content, technical SEO could be the missing piece.
Our Technical SEO Services
Technical SEO Audit
We perform a comprehensive audit using advanced SEO tools to identify issues like crawl errors, indexing problems, duplicate content, slow-loading pages, and more.
Site Speed Optimisation
We optimise images, minify CSS and JavaScript, implement lazy loading, and improve server response times to meet Google’s PageSpeed Insights standards.
Mobile SEO & Responsive Design Checks
We ensure your website performs seamlessly across all devices, adhering to Google’s mobile-first indexing requirements.
Structured Data & Schema Markup
We implement Schema.org tags to help search engines better understand your content and improve visibility in rich snippets and featured results.
Crawl Budget Management
We optimise your crawl budget by fixing unnecessary redirects, removing low-value pages from the index, and optimising internal links.
XML Sitemap & Robots.txt Optimisation
We optimise your sitemap and robots.txt file to guide search engine crawlers efficiently through your website.
Frequently Asked Questions (FAQs) About Technical SEO
How is technical SEO different from regular SEO?
Technical SEO focuses on the backend structure and technical setup of your website – such as page speed, crawlability, and mobile-friendliness. Regular (on-page) SEO focuses more on content and keywords. Both are essential for ranking well.
What tools do you use for technical SEO audits?
We use a combination of Google Search Console, Screaming Frog, GTmetrix, PageSpeed Insights, Ahrefs, and SEMrush to conduct a comprehensive analysis of your site’s technical health.
How long does technical SEO take to show results?
Fixing technical issues can lead to noticeable improvements within weeks – especially if your site was previously underperforming due to crawl errors or indexing problems. However, full SEO impact often becomes clearer within 2–3 months.
Can you implement fixes directly on our site?
Yes. We can either work directly within your CMS (WordPress, Shopify, etc.) or collaborate with your developers to implement technical recommendations.
Do I need technical SEO if I’ve already done on-page SEO?
Yes. On-page SEO without technical optimisation is like having great products in a shop with a broken door. You need both for optimal visibility and performance.
Is technical SEO a one-time job or an ongoing service?
We offer both one-time technical SEO audits and ongoing technical support. Regular maintenance is highly recommended as new errors and opportunities often arise as your website grows.